What Information we collect
The types of personal information we collect depends on the products and services you use. The information includes:
In addition, when you visit the Site or use the products and services available on the Site we automatically collect certain information from your computer, mobile phone or other access device. Log file information is automatically reported by your browser or mobile device each time you access the Site. When you use the Site, our servers automatically record certain log file information. These server logs may include anonymous information such as your web request, Internet Protocol (“IP”) address, browser type, referring / exit pages and URLs, number of clicks and how you interact with links on the Site, domain names, landing pages, pages viewed, and other such information. When you use the Site, we may also employ clear gifs (also known as web beacons) which are used to anonymously track the online usage patterns of our users. In addition, we may also use clear gifs in HTML-based emails sent to our users to track which emails are opened and which links are clicked by recipients. The information allows for more accurate reporting and improvement of the Site.
How we collect information
We collect information about you:
Why we collect information
We collect this information from you in order to:
Our users can refer friends to the Site including through our third-party referral program partner. Referrers may share information with us about referrees including email addresses. In addition, we may share information with referrers as to whether a referree received a loan. This information is provided in order for the referrer to receive credit for referring a customer that has obtained a loan is stored for the sole purpose of sending emails to such referred customers and tracking the success of our referral program. We take reasonable efforts to protect information and do not share any personally identifiable information with referrers, however, in certain instances, a referrer may deduce a referree's identity and determine a specific referree obtained a loan. In the case where a bonus is offered to a user in return for the referral we will only retain the information about the referred parties to properly credit the account of the user initiating the referral. The information is not used for any other purpose.
We protect your personal information from unauthorized access and use by maintaining physical, electronic and procedural safeguards in compliance with applicable law. These measures include computer safeguards and secured files and buildings. We authorize our employees to get your information only when they need it to do their work, and we require companies that work for us to protect your information.
When you access the Site or content or use the products or services available through the Site, we (or companies we work with) may place small data files called cookies or pixel tags on your computer or other device. We use these technologies to recognize you as a customer; customize our services, content and advertising; collect information about your computer or other access device to mitigate risk; help prevent fraud; and improve our products and services. You are free to decline our cookies if your browser or browser add-on permits, but doing so may interfere with your use of the Site. The help legal section of most browsers or browser add-ons provides instructions on blocking, deleting or disabling cookies. However, certain partners may collect incoming IP addresses in connection with your visits to our Site, for example, to avoid double counting the number of new members who joined as a result of an advertising campaign.
In the event that any of your information that we control is compromised as a result of a breach of security, we will take reasonable steps to investigate the situation and, where appropriate, notify you and take other steps in accordance with any applicable laws and regulations.
Upon termination or deactivation of your Vidalia Lending account on the Site, we may retain your profile information and user content and information for backup, archival, or audit purposes.